Skin Care
Website Case Study
Client: Dermatology & Laser Center NW
Date: Client since April 2024
Info: Dermatologist & Skin Cancer Specialists · Bellingham, WA
Features contributed
- Link to Klara – a scheduling & communication app (script installed)
- Secondary menu structure – displays as a higher priority (coded)
- Featured Affiliate Products – showcase & linked
- Before & After – photo gallery
Challenge
The Dermatology and Laser Center North West is dedicated to providing comprehensive care for those with cosmetic concerns and skin ailments. We at Accent45 wanted to ensure that their new website reflected the level of dedication and care you will find at the Center.
Website Solution
The previous website featured outdated photographs and old content in need of a refresh. By using welcoming colors, larger text size, strategic white spaces, and plenty of imagery, we were able to create a more balanced user experience.
What was once a cluttered homepage now guides the visitor through service choices, scheduling options, and testimonials. Accent45 understands the importance of credibility, so we also dedicated a four point checklist outlining details that will help build trust with potential clients.
“Our business had a great experience working with Michelle at Accent45. She created a beautiful new website that has since brought new leads and traffic to our practice. She is detail oriented, has great time management skills, and exceed our expectations. I highly recommend her web developer expertise!”